By utilizing the new Ray Tracing hardware within GeForce RTX graphics cards, and new software and tools designed specifically for ray-tracing, we can now render reflections as you experience them in the real world, dramatically increasing fidelity and immersion. Previously, the best tech we could use was Screen Space Reflections, and no amount of development time could overcome its limitations to match what is now possible.
Similarly, our Ray Traced Shadow technology enables us, for the very first time, to render hyper-realistic representations of the shadows we see day-in-day-out, with support for large, complex interactions, translucent shadowing, and a litany of other techniques. All at a level of detail far beyond that previously seen.