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Survey Report
Explore the key AI trends happening in retail and CPG institutions around the world.
Dive into the data compiled from a survey of over 400 professionals—including executives, data scientists, developers, engineers, and IT specialists—from around the world. This year’s results reveal the trends, challenges, and opportunities that define the state of AI in retail and consumer packaged goods (CPG) in 2024.
See what’s driving AI adoption and what use case claimed the top spot: store analytics, personalized recommendations, adaptive advertising, or demand forecasting.
Learn how the industry is embracing generative AI and how they believe it will transform their business.
Explore the main themes that emerged from the results, from lack of budget to recruiting and retaining AI experts and data scientists.
60%
of retail respondents plan to increase their AI infrastructure investment in the next 18 months.
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