Performance expectations continue to increase as more gamers and creators use laptops – all while demanding sleek form factors and longer battery life. In 2017, we reimagined laptop design with an extreme focus on efficiency, using a system design approach we call Max-Q. It has fundamentally changed how laptops are built.
Previous iterations of Max-Q have dramatically improved performance, battery life, acoustics, and general efficiency, and now we’re launching 4th Generation Max-Q technologies, powered and enhanced by AI. CPU Optimizer, Rapid Core Scaling, and Battery Boost 2.0 work in conjunction with our other technologies, including Dynamic Boost, WhisperMode, Resizable BAR and DLSS, to transform your laptop use, optimizing performance and power consumption for the ultimate experience.