Redefining Automotive Innovation with AI and Digitalization

Designers, engineers, and simulation experts can rapidly analyze and solve complex problems in structural mechanics (FEA), computational fluid dynamics (CFD), and computational electromechanics (CEM) with GPU-accelerated hardware and software tools.

Physically accurate, precision-timed digital twins are the key to unlocking operational efficiencies for industrial applications such as automotive factory and warehouse design, logistics, and distribution. These solutions deliver enhanced predictive analysis, software, and process automation that maximize productivity and help maintain faultless operation. With NVIDIA Omniverse Enterprise and NVIDIA OVX™, automakers can quickly develop and operate complex, AI-enabled digital twins.

As the buying experience migrates from physical retail spaces to online, dealerships need immersive technologies to bring the vehicle to the customer. These technologies make the online car research experience more interactive and bridge the gap between digital and physical. Immersive technologies for the automotive industry include online car configurators, 3D visualizations of vehicles, demonstration of cars in augmented reality, and virtual test drives.

Generative AI with large language models is revolutionizing the automotive industry by streamlining vehicle design and manufacturing through scenario generation and digital twins, accelerating self-driving technology development through end to end models and synthetic data generation, enhancing in-cabin experiences through advanced voice assistants and increasing efficiencies in the enterprise through sales and employee chatbots.

Autonomous vehicles are transforming the way we live, work, and play—resulting in safer and more efficient roads. These revolutionary benefits require massive computational horsepower and large-scale production software expertise. Tapping into decades-long experience in high-performance computing, imaging, and AI, NVIDIA has built an AI-defined, end-to-end platform for the transportation industry that enables continuous improvement and deployment through over-the-air updates.