Photorealistic rendering lets designers take advantage of real-time, physically accurate visualizations. With NVIDIA RTX™, design teams can iterate quickly to explore ideas and bring amazing products to life.
From designing and visualizing vehicles to training self-driving cars and creating immersive virtual showrooms, NVIDIA AI, Omniverse™, and accelerated computing drive innovation at every stage. Generative AI and simulation accelerate design and engineering, streamline manufacturing operations in the factory, and power AI agents driven by large language models—transforming customer service and repair.
Reimagine what’s next—from initial concepts to seamless collaboration and final designs.
Photorealistic rendering lets designers take advantage of real-time, physically accurate visualizations. With NVIDIA RTX™, design teams can iterate quickly to explore ideas and bring amazing products to life.
Accelerate, visualize, and deploy AI in computer-aided engineering workflows.
Designers, engineers, and simulation experts can rapidly analyze and solve complex problems in structural mechanics (FEA), computational fluid dynamics (CFD), and computational electromechanics (CEM) with GPU-accelerated hardware and software tools.
Create accurate virtual representations powered by NVIDIA Omniverse Enterprise.
Physically accurate, precision-timed digital twins are the key to unlocking operational efficiencies for industrial applications such as automotive factory and warehouse design, logistics, and distribution. These solutions deliver enhanced predictive analysis, software, and process automation that maximize productivity and help maintain faultless operation. With NVIDIA Omniverse Enterprise and NVIDIA OVX™, automakers can quickly develop and operate complex, AI-enabled digital twins.
Offer photoreal, interactive content for personal retail experiences.
As the buying experience migrates from physical retail spaces to online, dealerships need immersive technologies to bring the vehicle to the customer. These technologies make the online car research experience more interactive and bridge the gap between digital and physical. Immersive technologies for the automotive industry include online car configurators, 3D visualizations of vehicles, demonstration of cars in augmented reality, and virtual test drives.
From manufacturing to testing AVs, learn how generative AI is transforming the industry.
Generative AI with large language models is revolutionizing the automotive industry by streamlining vehicle design and manufacturing through scenario generation and digital twins, accelerating self-driving technology development through end to end models and synthetic data generation, enhancing in-cabin experiences through advanced voice assistants and increasing efficiencies in the enterprise through sales and employee chatbots.
See how NVIDIA enables smarter software-defined autonomous vehicles at scale.
Autonomous vehicles are transforming the way we live, work, and play—resulting in safer and more efficient roads. These revolutionary benefits require massive computational horsepower and large-scale production software expertise. Tapping into decades-long experience in high-performance computing, imaging, and AI, NVIDIA has built an AI-defined, end-to-end platform for the transportation industry that enables continuous improvement and deployment through over-the-air updates.
Learn from automakers who are using GPUs and AI to drive the future, today.
Volvo Cars
Volvo Cars will integrate NVIDIA DRIVE AGX Thor, built on the NVIDIA Blackwell GPU architecture, for future models and taps NVIDIA DGX for advanced AI training.
Volvo Cars
Nuro
Nuro Driver™ AI platform, built on NVIDIA DRIVE AGX® and DriveOS™, combines automotive-grade hardware and AI-powered self-driving software to allow up to Level 4 systems for both mobility platforms and personal vehicles.
Nuro
BMW Group
BMW Group and NVIDIA are working together to transform the automotive manufacturing lifecycle by building AI-enabled, simulated digital twins of the BMW factory.
BMW Group
Mercedes is partnering with NVIDIA to bring its next generation of vehicles into the autonomous era, delivering intelligent cockpits redesigned for an AI driver.
Starting in 2025, all-new Jaguar and Land Rover vehicles will be built on the NVIDIA DRIVE software-defined platform—from the cloud with NVIDIA data center solutions to the car with NVIDIA DRIVE Orin™.
NVIDIA has been the oxygen of everything that allows us to train AI.
– Alex Kendall, Cofounder and CEO of Wayve
With NVIDIA DRIVE Thor in our future cars, our in-house developed software becomes more scalable across our product lineup, and it helps us to continue to improve the safety in our cars, deliver best-in-class customer experiences—and increase our margins.
– Jim Rowan, CEO of Volvo Cars
Our partnership with NVIDIA gives WPP a unique competitive advantage through an AI solution that is available to clients nowhere else in the market today.
– Mark Read, CEO of WPP
NVIDIA’s AI experts approach problems from many angles to find the most optimal solution. Their know-how enabled us to reduce training time from weeks to days, improving accuracy of our models.
– Robert Thiel, Manager, Head of Artificial Intelligence, Continental Automotive
Our collaboration with NVIDIA allows us to develop the future of factory logistics today.
– Jürgen Maidl, Senior Vice President of Logistics, The BMW Group
HMG is accelerating innovation with NVIDIA – creating safer, smarter vehicles, boosting manufacturing, and advancing robotics.
NVIDIA DRIVE™ adoption expands across the global automotive ecosystem, enabling the next generation of highly automated and autonomous vehicles.
NVIDIA Cosmos™ is a platform of state-of-the-art generative world foundation models (WFM) and data processing pipelines that accelerate development of highly performant physical AI systems such as robots and self-driving cars.
NVIDIA DRIVE AGX™ Hyperion has passed third-party industry safety assessment — raising the bar in AV innovation, performance and safety.
Learn how NVIDIA Omniverse Sensor RTX is accelerating the development of self-driving cars and robots with high-fidelity, scalable sensor simulation.
Foretellix
NVIDIA Project DIGITS brings the power of Grace Blackwell to developer desktops. The GB10 Superchip, combined with 128GB of unified system memory, lets AI researchers, data scientists, and students work with AI models locally with up to 200 billion parameters.
Featured
Learn more about Cosmos, a state-of-the-art platform trained on millions of hours of driving and robotics video data to democratize physical AI development.
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