Designers and engineers are challenged with balancing esthetics, function and sustainability in the fastest, most reliable and most cost-efficient ways possible. This includes 3D shapes, usability, ergonomics and simulated performance, as well as a realistic, true-to-life appearance and experience. Dassault Systèmes 3DEXPERIENCE platform enables the combination of tools from the design and simulation universes to create fully integrated virtual prototypes that look, interact and perform just like the finished physical product. This industry-leading and GPU empowered capability allows to design and engineer products which are not only esthetically pleasing, well performing and ergonomic, but also include sustainability already in their early design. Dassault Systèmes CATIA and SIMULIA will present a new integrated approach of creative Design, cutting-edge Simulation and state-of-the-art Visualization and Experiences that mark a paradigm shift in modern 3D Design for all industries.